AInocular is founded by two colleagues, turned friends – Bhairav Mehta & Vaibhav Patil. While both of them started their careers as Techies and worked with global IT organizations in initial days, they soon moved to Textile Industry post their MBAs. Both Bhairav and Vaibhav studied and have actually practiced General Management throughout their careers. Between the two they share over 27 years of experience across Sales, Strategy, Operations, Accounts, Finance & Technology business functions across Home Textiles, E-Commerce, Banking, Manufacturing & Home Improvement industries.

The seeds of AInocular were born in 2017 when Bhairav was implementing Home Furnishing Industry’s first major Digital Transformation and Vaibhav was executing a large e-commerce player’s Omnichannel strategy. They realized the massive Technology gap between e-commerce and Retail/Home Textiles industry while executing their respective projects. These industries were slow in adopting latest technologies because of legacy nature of the business, unique business practices and a manufacturing focused business view. These challenges made standard Tech interventions difficult & unviable. A few months and a few Prototypes later, AInocular was born with a founding principle of making Technology products focused on Retail & Home Textiles industry backed by their strong business knowledge.